Bring Shrek to Dreamworld
Client
Dreamworld
Services
Creative Consultant, Concept Development
The Dreamworks experience at Dreamworld was part of an
estimated
10 million dollars expansion effort at the park, that included three
new areas developments: Shrek, Madagascar and Kung Fu
Panda.
An existing merry-go-round ride were re-themed with Skrek.
Create Lab provided creative solutions for theming from
the vast visual library from the Skrek universe. The
Ogre-Go-Round, a family ride with Skrek
and his
companions became the creative direction.
Below are a few examples of development art that helped defined the show ideas.